ITINERARY

As time passes Christmas traditions are more and more exported and reach farther places, consequence of Globalization.

However not everybody celebrates Christmas. It is why I decided to become this soft power.

Santa Claus, instead of resting while it’s not Christmas, will travel around the globe visiting people that don’t celebrate Christmas. From his chalet he will offer the “Christmas Starter Pack” with everything needed to celebrate a “good Christmas”.

This project aims to reveal how globalization can cause a social changes that can be compared with colonization.